Cosy book experience in stunning exhibition stand

Publishing house Pelckmans was looking for the ultimate attention-getter among the exhibitors at the Book Fair. A stand concept that brings unity and harmony within different brands under one roof and that puts the many authors in the spotlight. The challenge for us was to display a maximum number of titles on the stand, without compromising on experience and harmony.

Client

Pelckmans Uitgevers

Surface

850m²

Sector

Publishing house

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Our answer, a concept with well thought-out visitor circulation flows, based on a psychological approach – nudging – along strategically placed experiences such as reading corners, signing booths and a coffee corner for relaxing. We created a cosy setting where material and colour choices provided the necessary peace and harmony. In short, an ideal book experience in a stunning exhibition stand.

At the last book expo, we received a number of beautiful reactions to our stand.
─  Lut Lambert, Marketing-assistente & Liesbeth Janssen, Digital Manager

Check out our stand construction brochure

Are you going to participate in an exhibition and are you looking for an experienced stand builder? We’ve summarised our story for you in a handy brochure, with extra inspiration and price information.