Why participate ANTAD?
ANTAD is a leading international trade fair (B2B) for retail, food, distribution and trading solutions in Latin America. The fair takes place in Expo Guadalajara in Mexico and is an important meeting platform for supermarket chains, retailers, producers, importers, distributors and catering professionals. ANTAD focuses on the latest developments in consumer products, store technology, logistics, franchise concepts and food service.
The fair combines an extensive exhibition with networking events, conferences and product presentations. Exhibitors will show food products, beverages, retail technology, packaging solutions, shop fittings and innovative distribution models. Themes such as digitalization, omnichannel retail, sustainability and more efficient supply chains play an increasingly important role within the event. Over the years, ANTAD has developed into a strategic trading platform for companies that want to strengthen their position in the Latin American market or expand international collaborations.
Thanks to its strong international presence, ANTAD attracts visitors from dozens of countries. The fair is known for its business nature, extensive networking opportunities and focus on innovation within retail and consumer trade. Expo Guadalajara’s modern infrastructure and easy accessibility make the event attractive for both national and international professionals.
Themes
- Retail and supermarket innovation
- Food, beverages and consumer products
- Supply chain and distribution
- Shopping technology and digitization
- Franchise concepts and trade networks
- Hospitality and foodservice solutions
Target audience
ANTAD focuses on professionals from the retail, distribution and food sectors. The fair attracts supermarket chains, buyers, distributors, franchisees, wholesalers, producers, hospitality entrepreneurs and decision makers who are active in consumer products, supply chain, store management and food service.
Getting there
ANTAD takes place at Expo Guadalajara in Guadalajara, Mexico, a trade fair location that is easily accessible by public transport, taxis and extensive parking facilities. The location is a short distance from Guadalajara International Airport and offers easy connections to hotels, city centers and business districts.
Exhibitors and visitors
Every year, ANTAD receives more than 1,200 exhibitors and tens of thousands of professional visitors from more than 60 countries. Visitors mainly consist of buyers, retailers, distributors and hospitality entrepreneurs who are looking for new products, business contacts, innovations and international trade opportunities.




