Datum

16 januari 2028 - 19 januari 2028
(Tweejaarlijks, even jaren)

Toevoegen aan kalender
Locatie

Paris Expo Porte de Versailles
Paris, France

Sector

Food & Drink, Retail, Franchise & Trade, Catering

SIRHA BAKE & SNACK 2028

Sirha Bake & Snack is an international trade fair for professionals from the bakery, pastry and snacking sector. The fair offers a dynamic platform for innovation, trade competitions, knowledge sharing and business development, with a strong focus on the evolution of the “French Bakery” and modern food concepts.

Waarom deelnemen aan SIRHA BAKE & SNACK?

Sirha Bake & Snack is an international trade fair for the bakery, pastry and snacking sector and takes place biennially at Paris Expo Porte de Versailles. The event is the successor to Sirha Europain and is aimed at professionals active in artisanal production, industrial bakery and hospitality. With a combination of exhibition floor, competitions and conferences, Sirha Bake & Snack offers a platform for knowledge sharing and innovation.

The exhibition floor has more than 500 exhibitors and shows a wide range of products, machines and technologies. Visitors will find solutions for ingredients, automation, packaging and digital tools that optimize production processes. Innovation and sustainability play a central role, with zones such as The Snacking Stage and a dedicated coffee zone showcasing trends and concepts.

The programme includes professional competitions such as the Coupe du Monde de la Boulangerie and the International Trophy of French Pastry and Chocolate, supplemented by master classes and panel discussions. Themes such as franchise growth, hybridization, street food concepts and digitization are discussed extensively. These sessions provide practical insights for entrepreneurs and brands looking to renew their offerings.

With tens of thousands of visitors and an international field of participants, Sirha Bake & Snack is a B2B event that brings craft and industry together. The Paris location offers excellent accessibility and modern facilities, making the event a strategic platform for professionals who want to capitalize on trends and technologies in the global bakery and snacking market.

Thema's

  • Artisanal and industrial bakery
  • Patisserie and chocolate creation
  • Snacking concepts and street food
  • Coffee and barista innovation
  • Franchise and retail models
  • Sustainable production and packaging

Doelgroep

Sirha Bake & Snack focuses on bakers, pastry chefs, chocolatiers, baristas, food service professionals, franchisees, distributors, bakery technology suppliers and entrepreneurs in the hospitality and retail sectors. International delegations, training institutions and investors also participate to explore trends and build collaborations.

Bereikbaarheid

Sirha Bake & Snack takes place at Paris Expo Porte de Versailles.
Metro line 12 stops at the Porte de Versailles stop and tram lines T2 and T3a serve the entrance.
Bus lines 39 and 80 also stop near the complex.
The location is accessible via the Boulevard Périphérique, exit Porte de Versailles, with several car parks in the immediate vicinity.
From Charles de Gaulle or Orly Airport, Paris Expo can be reached by RER B in combination with the metro or by taxi, with a journey time of approximately 45 minutes.
Bicycle parking is available and there are Vélib’ stations near the entrance.

Exposanten en bezoekers

In 2024, Sirha Bake & Snack welcomed more than 534 exhibitors and more than 30,000 professionals, 17% of whom were international. Visitors are mainly professionals and entrepreneurs who are looking for inspiration, technological solutions and new business models within the bakery and snacking world.